
CAMPSIGHT
April 10-12, 2019
Vail, Colorado
An innovation and marketing camp for outdoor-inspired brands, visionaries and storytellers

3 Days of Insights, Inspiration + Information
Day 1
Kickoff Camp with a welcome session and interactive event for Day 1

Day 2
Go deep with the latest marketing technologies and tactics

Day 3
Roll up your sleeves for the hands-on workshops and story sharing


So What Is It?
It’s a three-day marketing accelerator program for brands and entrepreneurs to learn new strategies and tactics, drive results and experience a breakthrough. You’ll leave Camp with new connections, new skills, new insights and a new project or story that you create.

Presenters: 2018
(Vail 2019 information coming soon)

Ben Anderson
Icelantic Skis

Sam Warren
Winter on the Rocks / The Pinecone Project

Barb Dittert
Volume 9

Meghan Miranda
Mammoth Lakes Tourism

Jennifer Pringle
Outdoor Industry Association

Deb Williams
Outdoor Industry Association

Sharon Houghton
Active Interest Media

Andy Hawk
Active Interest Media

Chuck Sullivan
Something Independent

Jessica Zukin
OtterBox

Molly Cuffe
SmartWool

Karen Capaldi
Starbucks
The DreamMaker Project

Jonathan Georger
BLK DG agency

Jacob Rosenberg
The Reserve Label
Director

Robb Woulfe
Breck Create

Steven Stoker
Backbone Media

Jaime Harmon
SiliPint

Lindsay Mericka
Booyah

Nicole Dial-Kay
BreckCreate

Lindsy Fortier
Aspen/Snowmass

Jason Smith
Inkwell Media

Andrw Laurich
Director: Carhatt’s film

Natalie Henley
Volume 9

Jesse Keaveny
Breckenridge Ski Resort
Schedule
SUNDAY, SEPT. 23, 2018 | |||
---|---|---|---|
12:00-5:00 PM | CampSight registration | Old Masonic Hall 136 S. Main Street |
|
1:00-2:00 PM | Brand Camp panel: Branded storytelling | . Jon Dorn, Active Interest Media . Ian Fohrman, Public Works / Airstream . Jessica Zukin, Otterbox . Jacob Rosenberg, Director |
Riverwalk Center 150 W. Adams St. |
2:30-3:30 PM | Brand Camp breakout session: The reality of working with brands | . Jon Dorn, Active Interest Media . Ian Fohrman, Public Works . Andrew Laurich, Carhatt's film . Lindsy Fortier, Aspen/Snowmass |
Riverwalk Center 150 W. Adams St. |
2:30-3:30 PM | Brand Camp breakout session: The reality of working with content creators | . Andy Hawk, Active Interest Media . Meghan Miranda, Mammoth Lakes . Jessica Zukin, Otterbox |
Breckenridge Grand Vacations Community Center 103 S. Harris St. |
3:30 PM | Optional: Group bike rides + hikes | Meet at Old Masonic Hall | |
5:30 PM | Doors open for Brand Camp evening session | Riverwalk Center 150 W. Adams St. |
|
6:00 PM | Brand Camp Evening Event | Jacob Rosenberg & friends | Riverwalk Center 150 W. Adams St. |
6:30-7:30 PM | Brand Camp: Branded films | . Ian Fohrman, Airstream: Anthem - The Creed . Meghan Miranda, Mammoth Lakes: 360 Degrees of Adventure . Andrew Laurich, Carhatt's film: Walk by Faith . Jessica Zukin, Otterbox: Pass it On . Jacob Rosenberg, The Reserve Label: Royal Caribbean's The Master Carver . Lindsy Fortier, Aspen/Snowmass: Give a Flake . Jesse Keaveny, Breckenridge Ski Resort |
Riverwalk Center 150 W. Adams St. |
8:00 PM | After party | Rocky Mountain Underground Tavern 114 S. Main St. |
MONDAY, SEPT. 24, 2018 | |||
---|---|---|---|
7:00 AM | Optional Yoga Class | CYoga with Meta ($10 drop-in) | Meta Yoga Studio 118 S. Ridge St. |
8:00 AM - 5:00 PM | Registration | Old Masonic Hall 136 S. Main St. |
|
8:30 AM | Welcome | CampSight team | Breckenridge Theatre 121 S. Ridge St. |
8:45 AM | Morning keynote: Together we're a force . A behind-the-scenes look at how data and advocacy shaped a forceful campaign ... and movement |
Jennifer Pringle, Outdoor Industry Association | Breckenridge Theatre 121 S. Ridge St. |
9:30 AM | Denver Startup Week opening keynote talks | Vince Kadlubek, Meow Wolf | Breckenridge Theatre 121 S. Ridge St. |
10:00 AM | Session: Value Based Marketing | Sarah Uhl, Artist | Breckenridge Theatre 121 S. Ridge St. |
11:00 AM | Free time | Group bike rides, hikes (Lunch on your own) |
Various locations Meet at Breckenridge Theatre |
11:30 AM | Optional Yoga Class | Yoga with Meta ($10 drop-in) | Arts District Lawn (outside) |
1:00 PM | Session: The Nature of Creative Narratives * Explore the linkage between place and culture as a community-building tool and branding experience |
Robb Woulfe and Nicole Dial-Kay, BreckCreate | Breckenridge Theatre 121 S. Ridge St. |
2:30 PM | Hands-on workshop: Outdoor writers workshop | Sharon Houghton, AIM U and Dennis Lewon, Backpacker Magazine | Fuqua Livery Stables 110 E. Washington Ave. |
2:30 PM | Hands-on workshops: SEO and content | Barb Dittert, Volume 9 |
Quandary Cabin 133 S. Ridge St. |
2:30 PM | Hands-on Workshop: Creating a sales funnel using your brand story | Jaime Harmon, SiliPint |
Robert Whyte House 127 S. Ridge St. |
2:30 PM | Hands-on Workshop: Paid media | Steven Stoker and Meg Haupt, Backbone | Community Center 103 S. Harris St. |
2:30 PM | Hands-on Workshop: Strategic Communications | Molly Cuffe, SmartWool | Community Center 103 S. Harris St. |
4:00 PM | Afternoon session: A New Form of Storytelling | John Feins, Meow Wolf | Old Masonic Hall 136 S. Main St. |
5:00 PM | Campfire happy hour | Hosted by MTN Town Magazine | Old Masonic Hall 136 S. Main St. |
7:00 PM | Camp After Party | (Cash bar) | Carboy Winery + Gold Pan Saloon 103 N. Main St. |
TUESDAY, SEPT. 25, 2018 | |||
---|---|---|---|
6:30-7:30 AM | Optional Yoga | $10 Drop-In rate for campers | Meta Yoga Studio 118 S. Ridge St. |
8:00-11:00 AM | Registration | Old Masonic Hall 136 S. Main St. |
|
8:30 AM | Welcome | CampSight team | Breckenridge Theatre 121 S. Ridge St. |
8:45 AM | Keynote: Nudging the Universe | Maximillian Potter, Esquire Magazine | Breckenridge Theatre 121 S. Ridge St. |
10:00 AM | Coffee meetup: The power of a strong cultural narrative for your brand | Karen Capaldi, Starbucks + DreamMaker Project | Starbucks 225 S. Main St. |
10:00 AM | Coffee meetup: Social media marketing | Lindsey Mericka, Booyah Advertising | Cabin Coffee 222 S. Main St. |
10:00 AM | Coffee meetup: Content marketing. How to optimize your edit calendar | Deb Williams, Outdoor Industry Association | Amazing Grace 213 Lincoln Ave. |
10:00 AM | Coffee meetup: Influencer marketing | Inkwell Media | The Crown Coffee Shop 215 S. Main St. |
10:00 AM | Coffee meetup: Marketing automation to boost customer retention | Jonathan Georger, BLK DG | Cool River Coffee House 325 S. Main St. |
11:30 AM | Optional Yoga | $10 Drop-in rate for campers | Breckenridge Arts District Lawn (outside) |
11:30 AM | Lunch | Breckenridge Theatre 121 S. Ridge St. |
|
12:30 PM | Afternoon session: Finding the Tipping Point of Innovation. A fireside chat with the founders of Winter on the Rocks | Moderated by: Chuck Sullivan, Something Independent Sam Warren, Winter on the Rocks Ben Anderson, Icelantic Skis |
Breckenridge Theatre 121 S. Ridge St. |
2:00 PM | After-Camp Rides + Hikes | Optional group bike rides and hikes | Meet at the Breckenridge Theatre |
4:00 PM | After-Camp Festivities | Optional happy hour (cash bar) | Breckenridge Distillery 1925 Airport Rd. |
More information about the sessions.

Why?
We all need inspiration. And crave innovation. We need to stay on the cutting edge of marketing and storytelling. But, we don’t always have the insights or tools or time.
Welcome to CampSight – your innovation retreat in the heart of the Rockies.
We believe that together we can go farther.

Contact Campsight!
Amy Kemp | Mountaintop Media | amy@mountaintop-media.com | www.mountaintop-media.com | 970-331-7362
Presenting Partners


Patrons




Friends







Lodging for Breck 2018
(Vail 2019 information coming soon)

- Condos
- Townhomes
- Private rooms
- Get a special rate (a total of 50% off regular rates) for CampSight.
- Call 877-576-1356
- Bed & Breakfast
- Reserved rooms just for CampSight attendees.
- Bunk rooms and private rooms are available.
- Rates start at $35/night.
- Hotel with a suite room
- Get a special group rate for CampSight·
- Rates range from $149 – 169 per night.

Team

Amy Kemp
Mountaintop Media
+ ELEVATE

Carrie Benefiel
Events Guru
Krystal 93 DJ
Yoga instructor

Cat Alletto
Spark 4

Byron Swezy
Dragonfruit Media

Campbell Mckeogh
Design