CAMPSIGHT

April 10-12, 2019
Vail, Colorado

An innovation and marketing camp for outdoor-inspired brands, visionaries and storytellers

3 Days of Insights, Inspiration + Information

Day 1

Kickoff Camp with a welcome session and interactive event for Day 1

Day 2

Go deep with the latest marketing technologies and tactics

Day 3

Roll up your sleeves for the hands-on workshops and story sharing

So What Is It?

It’s a three-day marketing accelerator program for brands and entrepreneurs to learn new strategies and tactics, drive results and experience a breakthrough. You’ll leave Camp with new connections, new skills, new insights and a new project or story that you create.

Presenters: 2018
(Vail 2019 information coming soon)

Sarah Uhl
Artist

John Feins
Meow Wolf

Max Potter
Esquire

Ben Anderson
Icelantic Skis

Sam Warren
Winter on the Rocks / The Pinecone Project

Barb Dittert
Volume 9

Jonathan Dorn
Active Interest Media

Ian Fohrman
Public Works
Airstream Film

Meghan Miranda
Mammoth Lakes Tourism

Jennifer Pringle
Outdoor Industry Association

Deb Williams
Outdoor Industry Association

Sharon Houghton
Active Interest Media

Andy Hawk
Active Interest Media

Chuck Sullivan
Something Independent

Jessica Zukin
OtterBox

Molly Cuffe
SmartWool

Karen Capaldi
Starbucks
The DreamMaker Project

Jonathan Georger
BLK DG agency

Jacob Rosenberg
The Reserve Label
Director

Robb Woulfe
Breck Create

Steven Stoker
Backbone Media

Jaime Harmon
SiliPint

Lindsay Mericka
Booyah

Nicole Dial-Kay
BreckCreate

Lindsy Fortier
Aspen/Snowmass

Jason Smith
Inkwell Media

Andrw Laurich
Director: Carhatt’s film

Natalie Henley
Volume 9

Jesse Keaveny
Breckenridge Ski Resort

Schedule

SUNDAY, SEPT. 23, 2018

SUNDAY, SEPT. 23, 2018
12:00-5:00 PM	CampSight registration		Old Masonic Hall 136 S. Main Street
1:00-2:00 PM	Brand Camp panel: Branded storytelling	. Jon Dorn, Active Interest Media . Ian Fohrman, Public Works / Airstream . Jessica Zukin, Otterbox . Jacob Rosenberg, Director	Riverwalk Center 150 W. Adams St.
2:30-3:30 PM	Brand Camp breakout session: The reality of working with brands	. Jon Dorn, Active Interest Media . Ian Fohrman, Public Works . Andrew Laurich, Carhatt's film . Lindsy Fortier, Aspen/Snowmass	Riverwalk Center 150 W. Adams St.
2:30-3:30 PM	Brand Camp breakout session: The reality of working with content creators	. Andy Hawk, Active Interest Media . Meghan Miranda, Mammoth Lakes . Jessica Zukin, Otterbox	Breckenridge Grand Vacations Community Center 103 S. Harris St.
3:30 PM	Optional: Group bike rides + hikes		Meet at Old Masonic Hall
5:30 PM	Doors open for Brand Camp evening session		Riverwalk Center 150 W. Adams St.
6:00 PM	Brand Camp Evening Event	Jacob Rosenberg & friends	Riverwalk Center 150 W. Adams St.
6:30-7:30 PM	Brand Camp: Branded films	. Ian Fohrman, Airstream: Anthem - The Creed . Meghan Miranda, Mammoth Lakes: 360 Degrees of Adventure . Andrew Laurich, Carhatt's film: Walk by Faith . Jessica Zukin, Otterbox: Pass it On . Jacob Rosenberg, The Reserve Label: Royal Caribbean's The Master Carver . Lindsy Fortier, Aspen/Snowmass: Give a Flake . Jesse Keaveny, Breckenridge Ski Resort	Riverwalk Center 150 W. Adams St.
8:00 PM	After party		Rocky Mountain Underground Tavern 114 S. Main St.

MONDAY, SEPT. 24, 2018

MONDAY, SEPT. 24, 2018
7:00 AM	Optional Yoga Class	CYoga with Meta ($10 drop-in)	Meta Yoga Studio 118 S. Ridge St.
8:00 AM - 5:00 PM	Registration		Old Masonic Hall 136 S. Main St.
8:30 AM	Welcome	CampSight team	Breckenridge Theatre 121 S. Ridge St.
8:45 AM	Morning keynote: Together we're a force . A behind-the-scenes look at how data and advocacy shaped a forceful campaign ... and movement	Jennifer Pringle, Outdoor Industry Association	Breckenridge Theatre 121 S. Ridge St.
9:30 AM	Denver Startup Week opening keynote talks	Vince Kadlubek, Meow Wolf	Breckenridge Theatre 121 S. Ridge St.
10:00 AM	Session: Value Based Marketing	Sarah Uhl, Artist	Breckenridge Theatre 121 S. Ridge St.
11:00 AM	Free time	Group bike rides, hikes (Lunch on your own)	Various locations Meet at Breckenridge Theatre
11:30 AM	Optional Yoga Class	Yoga with Meta ($10 drop-in)	Arts District Lawn (outside)
1:00 PM	Session: The Nature of Creative Narratives * Explore the linkage between place and culture as a community-building tool and branding experience	Robb Woulfe and Nicole Dial-Kay, BreckCreate	Breckenridge Theatre 121 S. Ridge St.
2:30 PM	Hands-on workshop: Outdoor writers workshop	Sharon Houghton, AIM U and Dennis Lewon, Backpacker Magazine	Fuqua Livery Stables 110 E. Washington Ave.
2:30 PM	Hands-on workshops: SEO and content	Barb Dittert, Volume 9	Quandary Cabin 133 S. Ridge St.
2:30 PM	Hands-on Workshop: Creating a sales funnel using your brand story	Jaime Harmon, SiliPint	Robert Whyte House 127 S. Ridge St.
2:30 PM	Hands-on Workshop: Paid media	Steven Stoker and Meg Haupt, Backbone	Community Center 103 S. Harris St.
2:30 PM	Hands-on Workshop: Strategic Communications	Molly Cuffe, SmartWool	Community Center 103 S. Harris St.
4:00 PM	Afternoon session: A New Form of Storytelling	John Feins, Meow Wolf	Old Masonic Hall 136 S. Main St.
5:00 PM	Campfire happy hour	Hosted by MTN Town Magazine	Old Masonic Hall 136 S. Main St.
7:00 PM	Camp After Party	(Cash bar)	Carboy Winery + Gold Pan Saloon 103 N. Main St.

TUESDAY, SEPT. 25, 2018

TUESDAY, SEPT. 25, 2018
6:30-7:30 AM	Optional Yoga	$10 Drop-In rate for campers	Meta Yoga Studio 118 S. Ridge St.
8:00-11:00 AM	Registration		Old Masonic Hall 136 S. Main St.
8:30 AM	Welcome	CampSight team	Breckenridge Theatre 121 S. Ridge St.
8:45 AM	Keynote: Nudging the Universe	Maximillian Potter, Esquire Magazine	Breckenridge Theatre 121 S. Ridge St.
10:00 AM	Coffee meetup: The power of a strong cultural narrative for your brand	Karen Capaldi, Starbucks + DreamMaker Project	Starbucks 225 S. Main St.
10:00 AM	Coffee meetup: Social media marketing	Lindsey Mericka, Booyah Advertising	Cabin Coffee 222 S. Main St.
10:00 AM	Coffee meetup: Content marketing. How to optimize your edit calendar	Deb Williams, Outdoor Industry Association	Amazing Grace 213 Lincoln Ave.
10:00 AM	Coffee meetup: Influencer marketing	Inkwell Media	The Crown Coffee Shop 215 S. Main St.
10:00 AM	Coffee meetup: Marketing automation to boost customer retention	Jonathan Georger, BLK DG	Cool River Coffee House 325 S. Main St.
11:30 AM	Optional Yoga	$10 Drop-in rate for campers	Breckenridge Arts District Lawn (outside)
11:30 AM	Lunch		Breckenridge Theatre 121 S. Ridge St.
12:30 PM	Afternoon session: Finding the Tipping Point of Innovation. A fireside chat with the founders of Winter on the Rocks	Moderated by: Chuck Sullivan, Something Independent Sam Warren, Winter on the Rocks Ben Anderson, Icelantic Skis	Breckenridge Theatre 121 S. Ridge St.
2:00 PM	After-Camp Rides + Hikes	Optional group bike rides and hikes	Meet at the Breckenridge Theatre
4:00 PM	After-Camp Festivities	Optional happy hour (cash bar)	Breckenridge Distillery 1925 Airport Rd.

More information about the sessions.

Expanded Sessions Info

Why?

We all need inspiration. And crave innovation. We need to stay on the cutting edge of marketing and storytelling. But, we don’t always have the insights or tools or time.

Welcome to CampSight – your innovation retreat in the heart of the Rockies.

We believe that together we can go farther.